How did a first-generation college graduate start a college research center?

Philip Ballinger

Faculty, University of Washington; USC

Philip Ballinger is the recently retired Associate Vice Provost for Enrollment at the University of Washington in Seattle. He has over 30 years of university admissions and enrollment experience at both public and private universities. Broadly published and a frequent presenter on admissions and enrollment-related topics, he chaired a national commission investigating recruitment and enrollment practices for international students; led or served on other national commissions and committees studying standardized tests, advanced placement curriculum, and issues of access; and has helped promote the use of socio-economic data in holistic review admission processes. He served as a trustee of the College Board and as Chair of the Counseling and Admissions Assembly Council. He is a member of the Cambridge University International Examinations Advisory Board for the US. Philip was born in France, raised in Alaska, and educated in Washington, Kentucky, and Belgium. He holds a doctoral degree in theology and religious studies from Louvain (Belgium), and is a faculty member for the Comparative Religion department at the University of Washington and the Enrollment Management and Policy graduate program at USC. In addition to teaching, Philip continues enrollment-related project and consultation work for the UW and other institutions of higher education.
 

Emily Chung

Associate Director, USC Center for Enrollment Research, Policy and Practice

Dr. Chung is the Associate Director for the USC Center for Enrollment Research, Policy and Practice at the University of Southern California. Having joined the Center in July 2011, Dr. Chung oversees administrative operations, develops and conducts research and curricular projects to further the Center’s mission, fundraises, manages events and public relations, and supervises research and administrative staff. Previously Dr. Chung was an Associate Program Officer at the Japan Foundation Center for Global Partnership in New York, where she managed and evaluated a large grant portfolio, initiated educational outreach and international exchange activities, conducted research, managed roundtables, seminars, and workshops, and helped implement a public relations strategy. Her work at the Foundation was preceded by her work as Development Associate at Urban Solutions, in San Francisco, where she secured grants and established foundation relations in support of community development programs in the city. Emily earned a bachelor’s degree from the University of Texas at Austin, a master’s at Yale University, and completed Ph.D. coursework at the University of Chicago. Most recently, she completed her doctoral degree at the USC Rossier School of Education, specializing in higher education administration. Her dissertation examined the relationship between debt attitudes and graduate student loan debt.

Arthur Coleman

Managing Partner, EducationCounsel

Arthur Coleman is a national leader on issues regarding the educational benefits of diversity, with a particular focus on the ways institutions may consider race, ethnicity, gender and other factors in their admissions, aid and outreach strategies as well as on issues associated with testing and test use. His areas of expertise also include issues affecting the intersection of K-12 and higher education, with a focus on policy and legal issues affecting higher education enrollment decisions.
 

Don Hossler

Faculty, USC; Provost Professor Emeritus, Indiana University Bloomington

Dr. Hossler has authored or co-authored 23 books and scholarly reports and more than 100 articles and book chapters and about 200 paper presentations on enrollment management. He has also served as vice chancellor for student enrollment services at Indiana University, Bloomington and is the founding director of the Research Center at the National Student Clearinghouse. He has received awards for his research from the American College Personnel Association, the Association for Institutional Research and the National Association of Student Personnel Administrators.
 

Jerry Lucido

Executive Director, USC CERPP; Professor of Practice, USC Dr. Lucido’s areas of expertise include college admissions, higher education access and enrollment management. He has played a leading role at the national level in initiatives to improve access for low-income and underrepresented students and to design and execute effective and principled college admission and enrollment management practices. He has also been the chair and a national presenter for the College Board’s Task Force on Admissions in the 21st Century; the Vice Chair of the Commission on Access, Admission, and Success in Higher Education; and a member of the Low Income Task Force. As executive director of the USC Rossier Center for Enrollment Research. Policy and Practice, he oversees the only independent research center in the United States serving admissions and enrollment specialists.
 

Robert Massa

Faculty, USC; Vice President Emeritus, Enrollment & College Relations, Dickinson College Professor Massa served in admissions, financial aid, marketing and enrollment management for 45 years. He is often cited in the Chronicle of Higher Education and Inside Higher Ed, has published widely in the field of college admissions and enrollment management, and has been active as an instructor and journal editor in national organizations for admissions and financial aid professionals. He was formerly the chief enrollment officer at Johns Hopkins University, Dickinson College and Drew University and the chief marketing officer at Lafayette College.  

AACU's Committing to Equity and Inclusive Excellence: A campus guide for self-study and planning

Burns-Wallace Handout for Session 1 Burns-Wallace CERPP Conf Session 1 Handout

	Sandy Baum, Senior Fellow, Urban Institute		Jerome “Jerry” A. Lucido, Professor of Practice, Rossier School of Education; Executive Director, Center for Enrollment Research, Policy and Practice, University of Southern California (USC)
	Catharine “Cappy” Bond Hill, Managing Director, Ithaka S+R; Former President, Vassar College		Robert Massa, Vice President Emeritus, Enrollment & College Relations, Dickinson College; Adjunct Associate Professor, University of Southern California (USC)
	Harry Brighouse, Mildred Fish Harnack Professor of Philosophy and Carol Dickson Bascom Professor of the Humanities, University of Wisconsin–Madison		Michael McPherson, Senior Research Fellow, Mellon Foundation; Senior Fellow, Urban Institute
	Jonathan Burdick, Vice Provost for Enrollment, Cornell University		James B. Milliken, Chancellor, The University of Texas System
	Youlonda Copeland-Morgan, Vice Provost of Enrollment Management, University of California, Los Angeles (UCLA)		Ted Mitchell, President, American Council on Education
	Donald Heller, Provost and Vice President of Academic Affairs; Professor of Education, University of San Francisco	Jim Montoya headshot	Jim Montoya, Chief of Membership, Governance, and Global Higher Education and Secretary of the Corporation, College Board
	Nicholas Hillman, Associate Professor of Educational Leadership and Policy Analysis; Senior Vice President of Academic Affairs, University of Wisconsin–Madison		Stefanie Niles, Vice President for Enrollment and Communications, Ohio Wesleyan University
	Don Hossler, Senior Scholar, University of Southern California (USC); Distinguished Provost Emeritus of Educational Leadership and Policy Studies, Indiana University		Michael Reilly, Executive Director, American Association of Collegiate Registrars and Admissions Officers (AACRAO)
	Ozan Jaquette, Assistant Professor of Higher Education, University of California, Los Angeles (UCLA)		Joyce Smith, CEO, National Association for College Admission Counseling (NACAC)
	Jim Larimore, Chief Officer for Center for Equity in Learning, ACT

Please click on each day for the conference blog, which provides a summary of each session. All available presentations are linked to as PDFs.

Day 1: Jan 26 Blog (Click here for summaries and slides for the day)

• 6:00 pm. Opening Keynote Address. Transparency in Admissions, Higher Education and Society Harry Brighouse (U. of Wisconsin-Madison

Day 2: Jan 27 Blog (Click here for summaries and slides for the day)

• 8:30 am. Session 1. Institutional and Public Priorities: Who We Recruit, Who We Support, How We Can Do Better Nicholas Hillman (U. of Wisconsin-Madison) Ozan Jaquette (UCLA)
• 9:30 am. Session 2. Admissions and Enrollment in Crisis Donald Heller (U. of San Francisco) Jerome Lucido (USC)
• 10:45 am. Session 3. Broadening the Definition of Mission Beyond the Institution Sandy Baum (Urban Institute) Michael McPherson (Mellon Foundation; Urban Institute)
• 1:00 pm. Session 4. Leading Change: Senior Leaders Examine What is Possible Moderator: Ted Mitchell (ACE) Panelists: Catharine Bond Hill (Ithaka S+R; Vassar College) James B. Milliken (The University of Texas System)
• 2:45 pm. Session 5. A New Covenant: A Roadmap for Sweeping Reform in Admissions and Higher Education Don Hossler (USC; Indiana University)

Day 3: Jan 28 Blog (Click here for summaries and slides for the day)

• 8:30 am. Session 6. Stakeholders in Change Panelists: Jim Larimore (ACT) Jim Montoya (The College Board) Michael Reilly (AACRAO) Joyce Smith (NACAC)
• 9:45 am. Session 7. The Quest for Equity in Admissions: Where We Go From Here Moderator: Robert Massa (Dickinson College; USC) Panelists: Jonathan Burdick (Cornell University) Youlonda Copeland-Morgan (UCLA) Stefanie Niles (Ohio Wesleyan University)
• 11:15 am. Closing Remarks. A Call to Action Jerome Lucido (USC), Don Hossler (USC; Indiana University) & Robert Massa (USC; Dickinson College)

The Chronicle of Higher Education. January 28, 2020. "How to Stand Up for Equity in Admissions? Experts Share 5 Ideas."

Eric Hoover of The Chronicle featured our practitioners panel, The Quest for Equity in Admissions, and their contributions to initiating change.

We encourage you to peruse these resources provided by speakers for CERPP Conference 2020.

Improving Admissions

The Education Conservancy, a nonprofit organization dedicated to improving the college admissions process, has conducted research and authored reports that shed light on how to make progress. Visit their website here.

The case for change in college admissions: A call for individual and collective leadership
Wegner, G., Thacker, L., Lucido, J., & Schulz, S. (2011). The case for change in college admissions: A call for individual and collective leadership. Los Angeles, CA: USC Center for Enrollment Research, Policy and Practice.
In 2011, our CERPP Conference brought together 180 participants for The Case for Change in College Admissions. As part of the conference, we published a report, drawing from research and professional practice to critique the current selective college admissions system and provide corrective opportunities for greater leadership, cooperation and the curtailment of detrimental admissions practices. CERPP Conference 2011 and the Case for Change Report was made possible by the generous support of the Lumina Foundation for Education, the College Board, and the Spencer Foundation.

Social Mobility

The barriers to mobility: Why higher ed’s promise remains unfulfilled. Fisher, 2019 (December 31). The Chronicle of Higher Education. 

Mobility report cards: The role of colleges in intergenerational mobility (Chetty et al., 2017)